Kent D. Boehm, B. Comm.

Phone: 661 947-9768 , Email: kentboehm@actioncoach.com

PROFESSIONAL EXPERIENCE

IMPERIAL OIL LIMITED 1997 – 2006

Business Development Executive November 2002 – October 2006

Coordinated marketing efforts across Alberta and NWT by conducting bi – weekly conference calls with sales team while using communication skills to implement pricing strategies and improve their market share.

• Led 14 sales reps to qualify emerging opportunities and find creative solutions to grow sales from $16M to over $30M in 4 years.
• Maximized client’s profits by motivating and educating them to increase their participation in the annual Business Development Program.  Increased participation in the program from 75% to 92% in less then 3 years, resulting in a financial gain to the clients of over $200,000.
• Inspired Alberta’s largest distributor to hire a full time sales manager and implement a detailed marketing plan which led to a sales increase of 39% (1.7ML to 2.361ML) within the last 2 years.
• Organized, planned and hosted 9 lubricant technical training sessions for sales reps and their customers.

National Lubricant Pricing Advisor January 2002 – November 2002

Analyzed data and price discount requests from across Canada to advise and implement pricing for national customers.

Account Executive April 1998 – January 2002

Maintained and grew profitable sales while representing a diverse product line (250+ products) in 5 major industries.  Managed controllable items and found creative ways to work with technical sales team to save customers time and money in their operations.

• Researched and analyzed the well servicing industry to write a report that identified market share, competitors, key customers and decision makers.  The Well Servicing Report was then used to gather technical resources and gain new accounts based on the customer’s requirements for technical solutions.
• Collaborated with technical lubricant support team to save customers $434,000.
• Initiated and hosted quarterly maintenance meetings at customer sites which were used to identify and resolve technical challenges or concerns before they became problems.

Oil & Gas Technical Representative July 1997 – April 1998

Increased sales while maintaining premium product line positioning in the oil and gas segment.

• Increased territory volume by 10%.

EDUCATION

B. Comm., Major Marketing 1997 (Dean’s honour list)                                      University of Saskatchewan